So many people fail in this industry, but the majority of the time it’s because they don’t treat their home business like a real business. It’s just a hobby to them. Part of the reason is because of the big misconception that it’s so easy to make money in this industry. Because of that people think that just by joining a home based business opportunity they best restaurant are going to get rich overnight. Once they find out they have to do work, the give up or quit.